The Federalist Wines is the wine to get beer drinkers excited about America, making history, and fermented grapes. With their History in the Making campaign well under way, a subactivation for the summer months was created in 2021 to give consumers a chance to embrace the nomenclature and truly live bold. The Cabinet of Summer gave 3 Federalist drinkers a chance to make history with $10,000 and to document along the way.

With the success of the first year of the program (over 200+ submissions, 1.5 million social impressions, 23 PR impressions, and a 3% social following bump), the summer of 2022 kicked off with the launch of the 2nd iteration of Cabinet of Summer and its’ two secretaries: the Secretary of the Frontier & the Secretary of the Backyard.